• Pricing – I will take into account all the possible expenses that you will face and work out what your potential revenue and profit is going to look like. Most people overestimate their margins and miss significant expenses.
• Market Size – I will look at what the appetite is for items similar to what you are selling. This will give us a maximum sales volume that you can hope to achieve. It is very common for new sellers to overestimate the size of their niche and even though they become bestseller still don’t sell enough to make the business worthwhile.
• Product Uniqueness – There is a big difference between a generic white-labelled. I will assess whether your product is robust enough to survive a competitor
• Competitor Analysis – I will look into the competition in your niche. Including how dirty the competition is. Are there many fake reviews? Are they sabotaging each others’ products?
• Off-Amazon Potential – Amazon is getting more and more competitive making cross-selling and cross-marketing ever more important. I will look into what other channels you can use to get sales or drive traffic.
• Idea Brainstorm – I will spend some time thinking through your product and coming up with ideas both to improve it and to help market it.
• Extra Relevant Thoughts – I will give you some specific advice that is tailored to your product and niche.

Example Of What You’ll Get

Here is an example of what you will get for £200. This is a product report on an electronic juicer:

Who this service is not for

Bootstrappers

This service is really only for people who are planning on investing a few thousand into their first product. If you are lucky enough to have been able to develop, source and manufacture a product all for £500 then I really don’t recommend paying for my services. You will be able to learn from your mistakes and it if there are issues it isn’t going to cost you too much.

If however you are planning on investing £3,000, then I believe that it is really worth making sure that you are not making any mistakes. I have heard too many horror stories of people spending all their savings on a bad product and then. And being put off Amazon FBA for good.

As a rough guide 0-£1,000 invested, don’t use any of my services. £1,000 – £3,000, get the essential plan. £3,000+ get the detailed plan. And if you intend on selling in multiple marketplaces then get the all-inclusive plan.

People with no idea of a product

Do not pay me £200 to assess a half-assed product idea. You need to spend the time first to find and research a good product that you think will work. Then contact factories and get quotes to work out if it is economically feasible. In fact do everything you can before spending any money!

If you don’t know where to start, check out this post.